Clickable, annotated core journey.
04 / 32CommerceLive
04ScLive
Working experiment
PNW Scout / Scout
JARRELL COVEDAY 02
Make an ordinary regional trip feel unusually prepared and special on a normal working household’s budget.
MVP
Minimum viable interaction
Choose a traveler profile, preview a destination plan, and obtain the right guide format.
W1
Birthday release plan
TargetSep 15, 2026
First audienceSeattle-area working households
Question to answerCan a traveler choose the right Jarrell Cove guide and complete the purchase path?
One consequential action and observable result.
A Helium route first; a standalone domain when earned.
Record the first real response without overstating validation.
R/T
Production route
Figma prototype
RIPEN
- Research
- Ideate
- Prototype
- Evaluate
- Needfinding
Public MVP
TAStE
- Triage
- Analyze
- Sequence
- t — to define
- E — to define
+
How to be involved
Choose your relationship
to the experiment.
Each role begins with a different useful contribution. Select the one that best describes you.
Your first move
Try the primary interaction
Use the MVP with a real situation, then describe what felt useful, unclear, or untrustworthy.
Start a conversation ↗